John Kamilakis

Yiannis Kamilakis is the Marketing Director of KIKO Milano, the leading Italian make-up brand, where he leads the brand’s growth strategy across Greece, Cyprus, Bulgaria, and Romania, connecting data-driven marketing with an interactive beauty experience across physical and digital channels.
He brings 12 years of experience in retail, brand strategy, and brand development, having previously served as Marketing Director at Public, Group Marketing Director at Cosmos Sport, and Trade Marketing Manager at Apivita.