2026

Presentations

TikTok Reinvented: From Content to Business Growth


“Harnessing the Chaos: A Blueprint for Building Brands on TikTok”

Matt Brown, Strategy Director, We Are Social Amsterdam / Amni Raihan, Strategist, We Are Social Amsterdam
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“You don’t need a million ideas to grow on TikTok, you just need one that scales”

Chloe Belchamber, Associate Creative Director, Nonsensical
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“From ‘Boring’ to Relevant: Interamerican’s TikTok Journey in Practice”

Efthymia Andronikou, Digital Marketer, Interamerican Hellenic Insurance Company S.A.
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“From Views to Business Value: Why Trust is the New Reach on TikTok”

Natalie Brereton, TikTok Strategist for global brands
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“From Scroll to Sale: The Missing Layer of TikTok — LIVE, Creators & Conversion Systems”

Yenan Wang, Founder & Lead Strategy Partner, Next Wave
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