Mercy Fulani

Mercy Fulani is a marketing professional and designer, specialising in social media and content marketing.

She is a Real Role Model and a mentor for DigitalHer, an initiative by Manchester Digital that empowers women in tech. She is passionate about story-driven marketing, and championing equality and inclusivity in the marketing industry.

She was recognised as a Top 24 Marketer of 2024 by the Girls in Marketing community. Over the years she has worked with a range of business owners and organisations to help them elevate their brands on social media.

Recently, Mercy has taken to the stage at numerous events in the UK and abroad, sharing her insights on content strategy and brand storytelling. Most notably, at the International Social Summit in Barcelona she was voted by attendees as the “star speaker of the event,” solidifying her position as a rising voice in modern marketing.

Presentation Title:
"Stop their Scroll: How Storytelling can give your Brand a Strategic Edge"

In a world over-saturated with content, how can your brand cut through the noise and truly connect with your audience?
This session explores how storytelling can be a game-changer in your marketing strategy. We’ll dive into how compelling narratives don’t just capture attention but also build trust, deepen emotional connection, and leave a lasting impression in an era that is increasingly shaped by AI.
Learn how to craft unique stories that reflect your brand’s values and purpose - and discover real-life techniques that will turn your messaging into memorable experiences for your target audience.